| Topic F |
| Impression |
| Impression is the part of online advertising which is the measurement of clicks on your specific ad. It is the measurement of e-marketing campaign. Impression also suggests the popularity of placed ad based on impression. |
| In other words impression is the number of views for particular ad. |
| The tracker is placed in the web page to trace the number of entries or views. In this process user’s request could be stored in the form of log entry through web server. |
| Impression could be related with the ads placed on result page in the form of sponsored , banner ads, text links, e-mail spam etc. |
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